Trenton, Ontario – April 1, 2009 – iClick University just released it’s new business development program, the Dynamic Internet Business Program. The three-semester course can be completed in less than a month and turns the average person into an Internet business owner. The self-directed program offers a step-by-step approach to setting up an online business and is easy enough for even a beginning internet user to follow.
The co-founders of iClick University, Terry Telford and Richard Butler, have 17 years of combined e-commerce experience, and a total of 31 years business experience. Both have successful consulting businesses and started iClick University to help the average person pull themselves out of their current economic situation.
Telford said, “Recent statistics show the average person is spending 114% of their income. Thanks to credit card debt, most people are effectively bankrupt. Getting out of that kind of debt is extremely difficult without an additional income. The internet provides people with the additional income they need.”
But starting a small business on the internet is not as easy as it first appears. As Butler said, “Type “Make money” into Google and you’ll find 232,000,000 results. That’s a potential 232,000,000 different ways to start a business. The average person needs one. One simple, step-by-step training program that shows them exactly what to do to set up and market a business on the internet. That’s what the iClick University Dynamic Internet Business Program does.”
The average person with little or no business experience can follow the course and have a fully functional website that makes sales within 30 days. The entire course takes about 70 hours and is fully self-directed. If the student wants to work at it full time, they can complete it in a week or two. If they want to work at it part time, they can take two or three months if they want. It’s completely up to the student.
About Terry Telford Communications Inc. and Ebits.ie
iClick University is a co-operative program designed by Terry Telford Communications Inc., based in Trenton, Ontario, Canada, and Ebits.ie, based in Dublin, Ireland. Terry Telford Communications Inc. specializes in consulting for small and medium businesses. Ebits specializes in personal and business coaching. Together, the owners of both companies worked on the core of iClick University for three years, prior to its release on April 1, 2009.
Contact Info:
Terry Telford
Terry Telford
Terry Telford Communications Inc.
PO Box 22111, Trenton Centre RPO
Trenton, Ontario
K8V 6S3
Canada
Skype: terry_telford
Web: http://www.iClickUniversity.com
Over half the small businesses that open their doors today, will close their doors in less than a year. That’s a 50% failure rate and that’s scary. But if business owners set their mindset before opening their businesses, the failure rate could drop.
Every entrepreneur faces a plethora of mindset challenges. We’re going to look at three of the common challenges that plague small business owners in a series of three articles.
Article 1 – Business Pitfall #1: Money Paradigm
Article 2 – Business Pitfall #2: No Plan
Article 3 – Business Pitfall #3: Information Overload
Business Pitfall #1: Money Paradigm
A paradigm is a commonly held belief, or way of thinking. Sometimes it may be true, but quite often it is not. For example, in ancient times, a common paradigm was, “the world is flat.” Science proved that paradigm to be false.
Today, a common paradigm is, money is in limited supply. The truth is, there is no limit to the amount of money you can amass. The only real commodity in limited supply is time. However, you must remember that time is your friend, not your enemy! Every person has the same amount of time in a day. But people use their time differently. The activities of a multimillionaire are much different than those of a struggling factory worker.
Today, most people’s outlook on money is defined by their paycheck. If they make $3,000 a month, they try to squeeze their lifestyle into a $3,000 box. They live in a house they can almost afford, they drive a vehicle they don’t like and they travel only as much as their credit card allows. They think money is limited.
In the industrial age, that was somewhat true. People could get a second job to supplement their income, but they rarely got further ahead, because they were still limited by the amount of time they could work. Thank goodness we’re not in the industrial age. At the turn of the century we entered the information age.
Today, you can sit in front of your computer for an hour or two and make tens, even hundreds of times more money than you could make in the industrial age. Your income is no longer limited to the number of hours you can work. It’s only limited by your imagination, your knowledge and your action.
People all over the world are turning to the internet to start a small business venture. The advantages of a virtual business include, no commuting, very low start up costs, minimal maintenance fees, flexible work hours, no set location – work wherever there’s an internet connection, and no boss hanging over your shoulder.
The internet opens a whole new world of possibilities for ordinary people who are willing to push through the money paradigm.
Terry Telford
Terry Telford is a co-founder of iClick University, a step-by-step program for building your internet business. For a full course outline, visit http://www.iClickUniversity.com
I’ll try to keep this brief, but I’m really, really
excited, so I may ramble a bit
I need 100 Beta Testers to stress test and critique a brand
new training system. And that’s fantastic news for both of
us.
I’ll start at the beginning, so you know where this came
from.
I get at least 10 emails or phone calls each week from
people who want to know how to start an online business. I
sympathize with everyone who is struggling to start an
online business, but I don’t have time to train each person
individually.
The flip side of the coin is to hire me as a consultant,
but my fees don’t fit most beginning internet entrepreneur’s
budgets.
So there is a gap between teaching people how to set up and
profit from an online business and the new business owner’s
ability to pay for the consulting they need.
This is a gap that’s frustrated me for a while, because I’d
love to help everyone enjoy the internet business owner’s
lifestyle. And now I can
Here’s how:
Three years ago, my business coach, Richard Butler, and I
started working on a training system that combines the best
of both worlds. Our goal was to create a self-directed
university style course, but have contact with the students
at the same time.
We wanted to answer your questions live, in an open
TeleClass environment. And help you build a profitable
internet business, based on systems. So you could plug into
the system and repeat it as many times as you want in as
many internet businesses as you want.
We wanted a training program that took you right from the
beginning and taught you how to clone the way successful
entrepreneurs think. How to start at the beginning and
register a domain name, set up hosting, design a simple
product and build a basic website. And finally, how to get
lots of visitors, so you make lots of sales.
That’s what we wanted. And that’s what we built.
And now it’s your turn to put it to the ultimate test.
We are allowing 100 people to Beta Test the system and give
us feedback. It means getting into the system and using
everything we’ve provided for you.
Then we’re going to get on group conference call and
discuss what you like about the course and what you’d like
improved.
If you’d like to become a Beta Tester and learn how to
start and run a profitable internet business at the same
time, I invite you to visit
I have a bit of an interesting story for you. I’ve just started using YouTube a bit more and I thought it would be handy to put this tutorial on it. I spent about 12 hours creating the video and then discovered that YouTube only allows 10 minute videos. The original video was 12 minutes. Oops.
So I redid the video and cut out about 3 minutes, but that also cut out a big chunk of content I really wanted to share, so I’ve included my original script here, so you can also benefit from the content you don’t get to see in the YouTube video.
I hope this helps if you’re thinking about using Private Label Rights products.
- - - Original Script Starts Here - - -
Welcome to How to profit with private label rights and a review of Private Label Secrets.
Private Label Rights (PLR) are used by some of the top internet entrepreneurs to quickly create products with very little investment of time or capital. Unfortunately, most internet entrepreneurs who have heard about PLR, make very little money with it. Instead of following a profitable plan, they run around in circles like a dog chasing its tail. Here’s why.
PLR products are completely customizable. Whether it’s an ebook, a piece of software, or a graphics package, you have complete control over the content. It’s the same as if I write an ebook for you and then give it to you and let you put your name on it and take all the credit for the content as if it’s yours. It’s fast, it’s simple and it’s completely legal.
So why doesn’t everyone do it? Because it takes some work, it’s a very minimal amount of work, but it is work. Most people are chasing get rich quick schemes so their impression of a successful PLR business is to buy lots of PLR products, stick them on a website and sell them to other people who do the same.
It doesn’t take very long until the market is saturated with the same PLR products on all the PLR websites. And then the average entrepreneur says, “PLR products don’t work.”
Meanwhile, the entrepreneurs who have actually opened the zip file that the PLR product came in are making money hand over fist, because they took the time to customize the product and introduce it to the market as their own.
Here’s how simple it is:
1. Edit the ebook and add some of your own content. Add your own personal style and charm to the product. Then add your name as the author
2. Personalize the graphics or have a graphic designer do it for you
3. Edit the sales letter and again add your own style and character to it
When you’ve got the product complete, you can
1. Publish your website and send traffic to it. So you sell it as a stand alone product
2. If you embed affiliate links into it, you can give it away as a freebie. When your reader’s click on your affiliate links, you get paid
3. You can use them as a tool for your affiliates and allow them to re-brand the product with their affiliate links to your products
4. You can turn the written ebook into an audio and sell it as an audio ebook which adds value to the package
5. You can strip the book down and turn it into articles
6. You can add a workbook to it and market it as a course
Now just for comparison, let’s look at what it would cost to have your own ebook written.
Costs $200 - $500 for a good 50 page ebook
Graphics for a website including affiliate marketing pieces $150 - $250
Sales letter - $750 - $1,200
In real costs, you’re looking at $1,100 - $1,950. That’s still good because you save a huge amount of time and all the heavy lifting is done for you. You don’t have to take care of all the intricate details of writing and designing.
And coming from someone who’s been on both sides of the table, I’d much rather pay someone to do the hard work.
Now the flip side of the coin with PLR products is, you’re not the only one with the product. Even though you’ve customized the product and it has your own design and feel, the core of the product is still out there for anyone to duplicate.
So it’s really a judgement call. Is it worth spending a sizeable amount of capital to have a product created specifically for you, or is it better to invest a minimal amount of time and money and use a PLR product.
My vote is the PLR product.
But it goes one step further. There are lots and lots and lots of PLR products on the market, so there’s no shortage of supply. The big difference comes when you start looking at the quality of the products. Suddenly, you have a pretty short list of products that you’d actually want to attach your name to.
My choice for using PLR is to find a service that creates their own in-house products and limits the distribution to a select few in the market. That way, I feel confident knowing I can tweek the product, get it out on the market and have limited risk of it looking like a copy cat product.
I have a couple PLR suppliers that I use regularly and today I’m going to take you behind the scenes into the private member’s area of Private Label Secrets. www.PLRPassport.com
I like this supplier because they have their own professional in-house team that creates two new PLR products every month. They’re high quality products that target very active markets, so the products are extremely easy to sell. The other thing I really like about this supplier is the completeness of the packages. In addition to the core product, you also get all the supplementary elements that go with it, including some marketing material, so it makes your customization of the product very simple. And you’ll see that when we get into the private member’s area.
So let’s start off by taking a look at what you get when you become a member:
Video
And the icing on the cake is the price. The first month you become a member it costs $67, then each additional month that you stay it only costs $47 a month. So you pay a small premium up front to access all the content at once and then you’re only paying $47 a month for 2 fresh new PLR products. So each new product only costs $23.50. And you have the first mover’s advantage because only the members of Private Label Secrets have access to these products each month.
So bottom line, if you’re looking for a fast, easy, inexpensive way to create high quality products, I recommend a membership to the site. But if you’re not willing to invest a bit of time and effort to customize the products and make them work for you to help build your own brand, market your products, and develop an additional income stream, I’d suggest passing on this opportunity.
So that wraps it up for this review, my name is Terry Telford, from TerryTelford.com and I wish you all the success you deserve.
I have a very touching story for you this morning about 2
baby birds and I’ll tell you how it relates to your
marketing in a moment.
When I’m sitting in the kitchen eating my breakfast, I can
see a bird’s nest on the downspout of my neighbor’s house.
It’s shaded from the rain and elements because it’s under
the roof.
Last year, a pair of Morning Doves made their home in the
nest. The mother laid her eggs and the father came to
relieve her when it was time for her to eat. Shortly after
the eggs were laid, baby birds appeared. Their little
featherless heads peaked out over the side of the nest and I
instantly “adopted” them in my mind.
Even though I didn’t disturb them, I felt a sense of
excitement as the little birds grew. I watched them as they
started growing feathers and their parents sat on the nest
to keep them warm for endless hours, but then horror
struck.
A pair of Crows found the Morning Dove’s hiding spot. They
attacked the Morning Dove and drove her off her nest,
leaving the babies helpless and vulnerable. The babies were
stolen from the nest and never had a chance to experience
the joy of life.
This year, the pair of Morning Doves came back. They
performed the same ritual. The eggs hatched, the babies
stuck their heads out and the parents sat on the nest to
keep the little ones warm. And this year, a new terror
appeared.
Suddenly, a cat in stealth mode was slinking across the
roof towards the birds. I jumped up from my breakfast and
ran out to scare the cat away. And it worked. The cat left.
For the past 5 days, the little birds have been standing up
in the nest flapping their wings, but not quite sure they
wanted to try flying. But this morning it happened. The
mother bird stood on the ground and the father bird stood on
the roof. The parents made cooing noises encouraging the
little birds to fly. And then it happened.
First, one little bird jumped out of the nest, flapped his
wings with all his might and glided to the ground where the
mother was waiting. Then the second little bird followed the
first.
The mother and father gathered around the babies and had a
pep talk and then flew away to get some food. The two little
birds stayed huddled together, testing out their legs and
flapping their wings. Then the mother and father came back
with a snack and fed them.
So there are two little birds walking around in my
flowerbed. They’re very vulnerable, because the cats in the
neighborhood can get them easily now, but they’re the same
color as dirt. So they’re well camouflaged.
So how does the saga of two little birds have anything to
do with marketing? It actually parallels most of us who try
to make a living online.
In the beginning, we are like the mother and father bird.
We have to find a place to nest. We have to find a niche in
the market where we can “set up shop.” It takes some time
for our ideas to incubate and hatch from the idea phase into
a new product.
And once we have our product created, we hope it will fly.
Quite often, our product doesn’t fly like we thought it
would. It’s like the baby birds who jump from the nest and
glide to the ground. They don’t crash, but they don’t
exactly take off.
And this is the stage where many entrepreneurs get
frustrated and give up. But this is a critical stage. The
next stage is learning to fly. To take your product to new
heights and soar with the Eagles, even if you are a Morning
Dove
But there’s an easier way to make a living online.
What if you could skip all the hard work and learn to fly
without being stuck in the nest? What if you could follow a
10-step process that started generating a cash flow today
and it continued on for years and years?
You can. In fact, you could be enjoying sales by the end of
today. Sales that continue on and on and on, just by
following a simple 10 step process. And you can do it as
many times as you want.
You could retire by the end of the year if you wish.
Your first step is to watch a video that Dave Gale produced
and allowed me to post on my website. Right now it’s time to
spread your wings and take flight.
I’ve got an interesting little story for you this morning.
When I first started using Google AdSense, I was like most
other webmasters. I thought it was going to be the Golden
Goose that laid the golden egg. But Google ended up goosing
me. LOL.
My first attempt at Google AdSense made me a whopping $100
in 6 months. Not exactly the windfall I had expected. Then I
heard about a guy making almost $20,000 a month with AdSense
and he was willing to teach people what he was doing.
His name is Joel Comm. I bought his book, read it and
implemented his strategies. And you know what? I started
making $100 a month. I know that’s nothing to write home
about, but now instead of making $200 a year with AdSense, I
was making $1,200. That’s a pretty nice pay raise.
And the really exciting thing is, I didn’t have to do much
to increase my Google paycheck. I changed the positioning of
my AdSense ads so they integrated more seamlessly into my
pages. I changed the size of my ads, so they attracted more
attention, and I changed the colour of the text so it
reflected the design of my pages. Those 3 simple changes
gave me a $1,000 a year raise.
So think of what you can do with Joel’s knowledge.
Here’s a tip for you to increase your sales by up to 179%. Add audio to your website. That’s it. When I visit your website, I want you to talk to me That’s what I’m getting from the statistics.
Every time I add audio to a sales page, the sales increase. I don’t have any hard proof as to why it works, but here’s my theory.
We’re social animals. We like contact with each other. Reading a static webpage is fine for getting information, but if you want to reach your prospects on a more emotional level, the level that makes them buy, let them hear what you have to say.
Using audio on your sales page also develops a higher level of credibility and trust. When your prospect can hear you, you become more real and more believable. And when your prospect begins to know, like and trust you, making a sale becomes much easier.
And adding audio to your webpages is easy to do. If you don’t know what to say, simply read your sales page copy. Make sure you read it as if you were speaking and not in a monotone, bore-the pants-off people voice.
My personal statistics have shown increases of 179% at the high end and 63% increase on the low end, so whichever way you look at it, audio can seriously affect your sales figures.
Then I checked to see how much money was spent online last year. According to CNNMoney.com we spent $102.1 billion dollars online in 2006. Apparently the 2007 figures aren’t out yet. But the 2006 numbers represent a 24% increase over 2005, so we can estimate that 2007 figures will come in around $127 billion and maybe more.
Now imagine if all the websites that sold stuff in 2007 had used audio and increased their sales by even 50%, we’d be looking at figures around $190 billion for 2007. That’s $31 for every single person on the planet!
Now think about how that applies to you and your websites. If you could increase your sales by even 50% by just adding a little 1 or 2 minute audio snippet, would it be worth it? You bet it is and it’s not hard to do.
WOW! What a weekend. I hardly know where to start. Ross Goldberg is THE master of the masters when it comes to putting together a seminar. Everyone I talked to absolutely loved the event and took away a lot of quality information and new contacts.
It was the first time for me to be a speaker at an internet marketing event and it was a blast. My business partner, Tahir Shah, and I unveiled a brand new concept in internet marketing which will go fully live on March 15th. Attendees at the event were very receptive to the concept and we got a lot of positive feedback.
If you want a little sneak peek at one of the modules in the system, you can watch the video at www.imocent.com/gold
But back to the event. Ross organized a high quality seminar that touched people at every level, from beginner to experienced marketer. He mixed a variety of speakers with talent on and offline to present a comprehensive business development experience for everyone.
The networking party on Saturday night gave everyone the opportunity to mingle, meet and build new relationships. And the pizza was good too It was nice to see the diversity of people who attended. It wasn’t just internet marketers, but also people outside the internet marketing arena who were there to learn how to use internet marketing to improve their businesses.
The networking aspect of the event is often more important than the actual speakers, because you develop relationships that will help take your business to the next level. In fact, here’s a couple pointers while you’re networking.
1. Give everyone your business card and make sure to ask for theirs too.And don’t just squirrel them away in a drawer when you get home. Email every single one of them to let them know it was a pleasure meeting them. If I got your business card, I’ll be mailing you in the next couple days
2. When someone introduces themselves, look at them directly and repeat their name so you’ll remember it
3. Let the other person speak about themselves and listen intently. Like Tahir says, you hear with your ears, but you listen with your mind. Listen to the other person.
I encourage anyone who was fortunate enough to attend the event, to send Ross a thank you email letting him know how much he influenced your life.
And I saved the best to the last. Part of Tahir and my presentation was to collect a dollar from everyone in the audience and donate it to charity along with our contribution. We wanted to show that Ross’s event helped more people than just the ones sitting in the room. Ross chose a charity set up to help the children and families of the soldiers who have fallen in the Iraq war and over $500 was donated from less than 50 people. Ross and Harris’s generous matching donation showed the true heart and spirit that these guys really have. As soon as Ross posts a copy of the receipt for the donation, I’ll pass it on to you. There will also be a website set up shortly to accept donations from internet marketers for the charity. Let’s show the world how generous and caring we are.
Please feel free to post your comments about Ross’s seminar here and make sure you get to his next conference.
